Who We Are

  • Root & Rise Operations exists for the founders, small teams, and busy professionals who care deeply about their work - and want their operations to reflect that same level of care.

    We partner with mission-minded, service-based businesses in education, creative services, care-based professions, trades, and community-centered industries. Our work is grounded in clarity, connection, and the belief that structure should support your life, not take it over.

    Whether you’re growing a small team, juggling multiple roles, or simply trying to keep the wheels turning, you deserve systems that make your work easier - and support that feels steady, trustworthy, and human.

  • Our work is guided by five core values that shape every relationship, every system, and every decision we make.

    🌿 Order is Beautiful

    Structure creates space - for creativity, clarity, and calm.

    We design systems that feel good, work well, and bring ease to your day-to-day.

    We build beauty into the bones.

    🌿 Authentic Connection

    People first, always.

    We show up with sincerity, clear communication, and deep care.

    Relationships matter - real ones.

    🌿 Purposeful Progress

    We move at the pace of intention, not urgency.

    Productivity isn’t about rushing; it’s about alignment.

    We move forward with clarity and direction.

    🌿 Rooted in Growth

    We honor real-life rhythms and sustainable growth - for you, your team, and your business.

    We leave room for the human element because that’s where true growth happens.

    We grow what’s ready to rise.

    🌿 Partnership with Trust

    This is a collaboration, not a transaction.

    We work alongside you with shared goals, clear roles, and mutual respect.

    Trust is the soil we grow in.

  • Root & Rise Operations partners with visionary, values-driven founders to build people-first businesses with sustainable systems.

    We help small, service-focused teams create the structure they need to scale with purpose - freeing them to focus on their impact, their people, and the life they’re building through their work.

    Our approach is thoughtful and tailored. We pay attention to your values, your vision, and how things actually work day to day. We design systems that honor your real-life rhythms, not just industry expectations.

    We believe business can be a force for restoration - modeling leadership rooted in empathy, equity, and care.

    Through every system we build and every relationship we nurture, we bring balance, clarity, and safety to the people who power the business - so they can thrive, not just survive.

Our Team

Smiling woman with glasses, wearing a light blue blouse and a heart-shaped necklace, standing outdoors against a green leafy background.

Kendra Corbin

Founder

I’ve spent my life in roles where clarity, care, and coordination mattered - from leading operations in care-based organizations to managing programs that served thousands of people each year. Later, as a homeschool mom of four boys, I learned how to build systems that kept our days grounded, humane, and flexible enough for real life.

When I returned to the workforce, I stepped into the online business world as a Virtual Assistant - and quickly realized that my natural strengths in operations, systems, and leadership were deeply needed. That path led me to Online Business Management, then to becoming a Certified Director of Operations and Strategic Mapping Consultant.

The common thread through all of it?

I know how to take complex, multi-layered situations and create clarity.

I know how to build systems people actually use.

And I know how to support leaders with partnership, not pressure.

I care about this work because I’ve lived versions of it myself - the overwhelm, the juggling, the desire to build something meaningful without burning out.

My goal is simple: to help good people do great work in a way that lasts.

Two women smiling indoors, one standing and one sitting with papers and a tablet, against a gray wall.

Small But Mighty

Growing with intention

Root & Rise Operations is more than one person.

Alongside Kendra, we partner with skilled professionals who bring administrative excellence, operational support, and heart-centered service to our clients.

Our team is intentionally small, deeply aligned with our values, and expanding with people who:

  • care about the details

  • communicate with clarity

  • support clients with integrity

  • and understand what it means to serve professionals in the ways that matter

We’re building a team of people who love helping others thrive - and who bring both skill and heart to the work.

Let's Chat!

Certifications

Black circle with the text "SAVVY system" in white, placed over a keyboard.

Savvy Systems

A diagram showing the components of an OBM school accreditation system. Central circle labeled 'OBM School' with 'Accreditation' banner. Surrounding sections include 'Launch Management,' 'Business Management Systems,' 'Operations Management,' 'Project Management,' 'Team Management,' and 'Marketing & Metrics Management,' each with corresponding icons and labels.

OBM Accreditation

Circular logo with a pink and teal border. Text reads 'Strategic Mapping Model' and 'Consultant'. In the center, a simplified map with a location pin.

Strategic Mapping Consultant

Colorful circular badge with a mosaic border and the phrases 'certified director of ops' in the center.

Director of Ops